Lord's Taverners join forces with LCCC Foundation to launch Wicketz in Manchester
The Lancashire County Cricket Club Foundation (LCCC Foundation) has successfully secured over £98,000 from the charity to develop and deliver Wicketz in Manchester over the next three years.
Using cricket as a tool for change, Wicketz is aimed at hard to reach youngsters within areas of high deprivation across the UK. It provides a sustainable cricket environment with a focus on social cohesion and developing crucial life skills such as respect, teamwork and self-confidence. The programme is already successfully in London, Luton, Hartlepool, Birmingham, Bristol, Leicester, Nottingham, Sussex and Plymouth. Greater Manchester is the latest area to benefit.
Wicketz will be delivered across three hub sites in Trafford, Salford and the city of Manchester, targeting 8-15 year olds from disadvantaged communities. Hub site locations have not yet been selected and support from partners such as youth and community organisations, Greater Manchester Police and Housing Trusts amongst others will be sought to ensure community buy-in and maximise the benefit. As this programme’s aim is to use cricket as a vehicle to improve, health, education and wider social outcomes for young people, getting the right community members on board who can help make it a success will be key.
Sandy Mitchell, The LCCC Foundation Director said, “With this significant investment, Wicketz now becomes our principal programme delivered in communities away from Emirates Old Trafford. It is, therefore, a natural replacement for our successful Sport England funded Sporting Foundations for Life project that was completed at the end of May having achieved all targets set: 8,040 14-25 year olds engaged with 88,347 total attendances. The main difference between the two programmes is that the success of Wicketz will be measured in the difference it makes to young people’s lives and not merely numbers”
Paul Robin, The Lord’s Taverners CEO added, “We believe the Wicketz project is vital for not just getting disadvantaged young people involved in cricket but also for the extra benefits it brings with the crucial life skills that can be learnt. The programme has been a huge success story across the country, particularly in the last 18 months where participation numbers have soared and I’m very happy that we’re now able to bring the project to Manchester in partnership with the LCCC Foundation.”